WTF Global Pvt. Ltd. is hiring a Social Media Executive in Bengaluru, Karnataka. This is a full-time, on-site role for professionals who can combine creative storytelling, campaign thinking, and data-driven execution to build and scale strong social media brands.

The role sits at the intersection of content, analytics, and brand voice, working closely with the Creative Director, Podcast Production, Design, and Growth teams.

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Quick Job Overview

Table 1: Job Details

Category	Details
Company	WTF Global Pvt. Ltd.
Job Role	Social Media Executive
Experience	2–5 Years
Location	Bengaluru, Karnataka
Work Model	On-site
Employment Type	Full-Time
Reporting To	Creative Director
Industry	Media / Digital Content
Role Category	Social Media & Brand Marketing

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Table 2: Education & Eligibility

Criteria	Requirement
Education	Any Graduate
Platforms	Instagram, X (Twitter), LinkedIn, YouTube Shorts
Core Skills	Content strategy, analytics, campaign execution
Tools	Social analytics dashboards, content calendars

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Role Overview – Social Media Executive at WTF

As a Social Media Executive, you will own the day-to-day execution of all social media platforms, translate brand thinking into high-impact campaigns, and use analytics to continuously improve performance.

This role is ideal for someone who understands that social media is long-term brand building first, not just trend chasing or vanity metrics.

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Key Responsibilities

Social Media Management & Publishing

• Manage daily posting and platform handling across social channels
• Maintain consistency in brand voice, tone, and visual language
• Plan and execute content using a structured content calendar

Analytics & Performance Tracking

• Track post-level metrics including reach, engagement, saves, shares, CTR
• Maintain monthly analytics documentation
• Identify performance patterns and derive actionable insights
• Present monthly performance reports with recommendations

Campaign Planning & Execution

• Conceptualize and execute monthly insight-driven campaigns
• Ensure campaigns align with brand philosophy and cultural relevance
• Collaborate closely with the Creative Director on campaign narratives

Infographics & Static Content

• Create and execute infographics and static posts
• Ensure clarity, minimalism, and data accuracy in visuals
• Follow approval workflows with the Creative Director

New IP Development

• Conceptualize and launch 2 new social media IPs
• Own format design, cadence, visual identity, and growth strategy
• Test, iterate, and scale IPs based on performance

Podcast Reels & Coordination

• Manage end-to-end execution of podcast reels
• Coordinate with editors, designers, and podcast teams
• Optimize reels for platform-specific formats and hooks

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Required Skills & Qualifications

• 2–5 years of experience managing social media for a brand, creator, or media IP
• Strong understanding of Instagram-first storytelling and short-form video
• Comfortable working with analytics, dashboards, and performance data
• Ability to balance creative intuition with data-driven decisions
• High attention to detail and execution discipline
• Ability to work independently in a fast-paced, high-ownership environment

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What WTF Is Looking For

• Someone who thinks in systems, not just individual posts
• Someone who understands brand-building over short-term growth hacks
• A self-driven executor who collaborates deeply with creative leadership

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Frequently Asked Questions (FAQs) – Social Media Executive at WTF

1. Who can apply for the Social Media Executive role at WTF?
Candidates with 2–5 years of social media experience managing brand, creator, or media accounts can apply.

2. What is the job location?
The role is on-site in Bengaluru, Karnataka.

3. Is this a full-time role?
Yes. This is a full-time position.

4. Which platforms will I manage?
You will manage Instagram, X (Twitter), LinkedIn, YouTube Shorts, and other relevant platforms.

5. Does this role require analytics knowledge?
Yes. You are expected to track performance metrics and present monthly analytics insights.

6. Will I work on campaigns or only daily posting?
You will handle both daily execution and monthly campaign planning.

7. Is design work part of this role?
You will execute infographics and static posts, working closely with designers and the Creative Director.

8. Does this role involve podcast-related content?
Yes. You will manage podcast reels and short-form video execution for social platforms.

9. Is trend-based content mandatory?
No. WTF prioritizes insight-driven, brand-aligned content over trend chasing.

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